CREATIVE

DIRECTION

Harmonizing creative rhythm & environmental sustainability.

Rooted in the ethos of 'beauty in simplicity,' MONA (Mostly Naked) is a sustainable womenswear brand that epitomizes timeless elegance and understated sophistication. Each piece in the slow fashion collection is a testament to the brand’s commitment to quality and sustainability, designed to be cherished for a lifetime. I strategically guided MONA, emphasizing eco-friendly textiles and production methods, and crafted a brand identity that mirrored its core values, bringing the capsule collection to life with authenticity and style.

See below for visuals.

Deliverables